Stay informed about the latest tourism opportunities in Moreton Bay. Visit this page for updates on events, workshops, industry development initiatives and marketing campaigns to help grow your business. Don’t miss out – stay connected and make the most of every opportunity to enhance your tourism business in Moreton Bay.
Business Digital Adaption Program
Small business tourism operators are being encouraged to embrace technology to stay competitive. The Tourism Business Digital Adaptation Program offers valuable tools designed to help businesses thrive in the digital age. Eligible businesses can apply for a rebate of up to $2,500, available until November 2025.
Sustainability Business Strategy and ESG Implementation Workshop
Looking to get ahead of the changes in ESG? Our partners at SRJ Walker Wayland are hosting a not-to-be-missed Sustainability Workshop. Gain practical tools, understand compliance shifts, and future-proof your business strategy. Secure your spot and stay in front of the ESG curve!
Visit Moreton Bay presents an exciting opportunity to be involved in the 2025 hero destination marketing campaign Just Down The Road.
Building on the success of the first iteration of Just Down The Road and Brisbane’s Playground, this campaign is designed to showcase the diverse calendar of events, seasonal experiences, and attractions in Moreton Bay. Using a strategic mix of marketing channels including traditional and digital, we’re encouraging audiences in South East QLD and Northern NSW to hit the road and discover all the unique attractions our region has to offer. This campaign will be in market from 7 April – 30 June 2025.
There are two different buy-in levels, giving you the chance to leverage an extensive media spend that’s already reaching consumers and put your product directly in front of potential travellers.
Find out more about the campaign and buy-in here: Just Down the Road
Campaign Buy-In opportunity with BEDA
BEDA are planning their next hero campaign which will be in market for 6 weeks from 24 March 2025.
There are two ways for you to be involved.
FOC campaign opportunity and Co-op campaign opportunity
What you will get:
ACCESS: Exclusive access to Visit Brisbane audiences and retargeting capabilities across an already travel primed audience that is actively in market for a trip to Brisbane.
LEVERAGE: Harness the value of BEDAs collective spend to leverage and drive greater outcomes and rates across their publisher partners
ALIGNMENT: BEDA’s aim is create a more connected tourism ecosystem for the region by harnessing the power of the collective and aligning advertising efforts to garner greater share of voice.
Email [email protected] or [email protected] for more information
Enrol in ATEC & Welcome With Pride's: LGBTIQ+ inclusive tourism training program
ATEC are partnering with Welcome With Pride to launch Australia’s first LGBTIQ+ inclusive tourism training program that's available now on ATEC's Tourism Training Hub.
This industry-lead program provides you and your team with the tools and insights needed to confidently cater to an ever-growing, high-value market. Many LGBTIQ+ travellers often feel the need to adjust their behaviour to avoid discrimination, stopping them from fully being themselves. When a destination fails to make them feel safe, respected, or doesn't genuinely commit to inclusivity, it can result in missed or cancelled bookings—even for desirable events or experiences. Completing this training is your first step toward the prestigious Welcome With Pride Accreditation, positioning your product as a preferred experience over others.
Plus, they are offering group training discounts and a complimentary 15-minute coaching call! Discover how to create truly inclusive environments, steer clear of "pinkwashing," and authentically market to and connect with this influential community.
Start your journey today towards becoming a trusted, LGBTIQ+ inclusive tourism provider.
GALTA - 2 for 1 membership during February and March
Gay and Lesbian Tourism Australia (GALTA) is offering 2-year memberships for the price of one for Moreton Bay tourism businesses if they become GALTA members during February or March 2025.
GALTA is a not-for-profit organisation consisting of a national network of tourism professionals dedicated to the welfare and satisfaction of all LGBTQIA+ travellers within and to Australia.
Through the website and several networking and promotional activities throughout the year, GALTA provides members with a wide distribution and exposure to LGBTQIA+ travellers around Australia and overseas. GALTA also enjoys a working relationship with IGLTA - International Gay and Lesbian Travel Association.
Membership is usually $300 a year and businesses are then listed on the consumer website, Visit Gay Australia, featured regularly in their monthly newsletter and social channels, and can participate at a number of activities that GALTA attends, including the Sydney Mardi Gras Fair Day, Melbourne's Midsumma Carnivale, Brisbane Pride Fair Day, Adelaide's Feast Festival to name a few!
In the lead up to a busy pride season, there is no better time to join forces with GALTA to expose your business to the thousands of expected LGBTQIA+ international and domestic visitors travelling Australia in 2025 and beyond.
For more information contact Dennis Basham, GALTA Director / Social Media & Memberships, at [email protected] or join here to save 50% off a 2-year membership!
Current TEQ Marketing opportunities and campaigns
TEQ’s next domestic campaign will run from 2 February to 30 March 2025, and Moreton Bay tourism businesses are invited to get involved.
This $2.9 million campaign is targeting families, couples, and group travellers across New South Wales, Victoria, and Queensland, so don’t miss this opportunity to showcase your business by loading a deal onto ATDW. TEQ is also partnering with Expedia and Booking.com so if you currently work with these OTAs – please make your deal available on these platforms to maximise your exposure.
Want to take a further step, connect with TEQ’s Industry Media Agency (IMATE). They can help you tap into TEQ’s campaigns and craft tailored packages, offering full access to media planning and buying services. Don’t miss this opportunity to shine!
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