Google Analytics 101

About this Business Moreton Bay Region Workshop

Google Analytics (GA) is one of the most powerful tools you can connect to your website, and the best news, it's free.

Explore what Google Analytics is, why you need it and how to understand the basics of it.

  • Understand how to access your GA data
  • Be able to navigate the portal and know where to go to access information
  • Know the important metrics to look for and where to find them
  • Have identified information on your website audience
  • Know how long visitors are spending on your site
  • Understand whether your visitors are finding your from a desktop or a mobile device (and why that's important)
  • How to simplify the reports even more using free software

Did you find this workshop helpful?

Why not take a look at some other useful workshops in our library.

How to build a brand (Dos and Donts, and Basic Tips)
How to choose the right social media channel for your business
The Importance of having a marketing plan and how to write it
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